Alondra, is a company dedicated to children's furniture that from Beniarbeig sells these products to the entire national and international market.
In a statement, the company has highlighted that it has decided to promote local commerce as a result of the launch of its new website on May 4, 2021. In the same way, it has focused its efforts on promoting direct advice with its clients through its online and physical channels, taking advantage of the great importance that these two forms of business have due to the current health situation that the world is going through.
The official points of sale of the firm distributed throughout the Spanish national territory, called Espacios Alondra, become relevant when carrying out this commercial strategy. These distribution channels are specialized childcare stores that decide to include the Alondra brand in their product offerings to offer quality and design children's furniture to their customers.
Alondra, for her part, has relied on the effective advice offered by physical points of sale when deciding what is best for each family and baby. Thus, it has merged the great power of local commerce with online sales channels, offering its public the possibility of mixing both procedures when making a purchase.
The company has digitized all its processes so that, on the one hand, customers can start their purchase online and finish it at a physical point of sale. And, on the other, to offer the possibility of starting the transaction in an Alondra Space that helps the consumer from the first moment to, finally, make the purchase from the comfort of home.
This way of approaching the business helps the customer, but also helps local businesses that suffer the consequences of the low birth rate in Spain, despite the slight rise in births in the month of March that the National Institute of Statistics glimpses in its latest published estimate. .
In this sense, Alondra has not contemplated settling for what she had, but rather has decided to grow by betting on innovation and adaptation to the online channel that is so much in demand today. The key to success has consisted in allocating its maximum effort around communication and web positioning to enhance its visibility in the children's furniture market.
About Lark
Alondra is a well-known children's furniture brand that stands out for the design, practicality and functionality of all its furniture. Many of these products are convertible and evolve with the growth of the little ones in the house. Its beginnings go back to 1985, when it began its activity manufacturing clothes and textiles for babies. Currently they continue to dress their line of designer children's furniture with the textiles that they themselves manufacture.
Its philosophy is focused on helping and supporting parents who fully enter the world of parenting by offering them high-quality products and services. Thanks to their commitment and their experience, they carry out this task in the market, both nationally and internationally, exporting to countries such as Italy, Portugal, Singapore, Panama or Morocco, among many others.
Article published by Deniadigital.es
